Sunday 10 July 2011

Re-Edit of the Five Music Video

In preperation for filming our own version of the 'Everybody Get Up' music video, and to understand more about what thoughts go into editing a music video, we re-cut the Five video. We used 'original' footage, and followed the actual video to get the shot order right.




I learnt a lot from this exercise:

- The order of shots affects the pace a lot
- It is important to cut quickly, from extremes to extremes, in order to keep the pace fast
- Editing can affect a band's identity and attitude - for example at the chorus, the cutting is less frequent, creating a calmer, more anthemy feel that draws the audience in
- Editing is important as it creates an audience/performer relationship - the audience look up to and admire the band as they jump, dance and dominate the screen
- In editing, cut aways are used to keep the pace up without making the video repetitive
- It is also important to use editing to show simultaneous action, creating the impression that the nband are havign a party and bring excitement and thrill to everyday life

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